Singapore Is Asia’s Most Popular Business Travel Destination
Singapore emerged as Asia’s most popular business travel destination this year, beating Hong Kong, which ranked first on last year’s list. This was according to the most recent report made by the annual Accor Asia-Pacific Business Traveler Research.
The report was based on a survey conducted among 2,500 business travelers across the Asia-Pacific region. Singapore was also listed among the top three destinations visited in the first half of 2012 for business travelers from all countries surveyed. Hong Kong only made the cut among travelers from Mainland China with 45 percent; Thailand, 26 percent; and Australia, 16 percent.
According to Accor, Singapore is a well-established business hub in the Asia-Pacific region. The country is also a popular destination not only for business trips,but also for leisure and relaxation. Evan Lewis, Vice President Communications of Accor said that this year, more travelers are going to Singapore, which indicates the strength of the Southeast Asian economies and perhaps, the slowing in North Asian economies.
Meanwhile, Accor found that business travelers took an average of ten business trips in the first half of the year, an increase from the six trips recorded in the same period of last year. The increase may be due to the greater number of domestic trips this year, Accor said.
Singapore is one of the favorite places of business travelers in Asia because of its location, high standard of living and various tourism offerings. It is a vibrant cosmopolitan with varied attractions. Business travelers can enjoy the city during down time. The country boasts of its world-class resorts, night life scene, restaurants, nightclubs, hotels and amusement parks.
Singapore is also themost important and famous events capital in the world. Recently, the country was ranked as the world’s best country for meetings in 2011 and retained the “Top International Meeting City” title for five consecutive years, according to Union of International Associations (UIA) 2011 global rankings. The Singapore Tourism Board noted that the number of conventions, conferences and trade shows conducted in Singapore in 2011 was 46 percent higher than in year 2010. These events generated some S$550 million in tourism receipts.